Add Yahoo as a preferred source to see more of our stories on Google. The first-to-market advantage is built right into the name: the National Broadcasting Company. NBC was created a century ago amid ...

NBC's 2026 celebration of its first hundred years kicks off this weekend with a new "NBC100" tagline and promo spots that will launch during the Winter Olympics opening ceremony and the Super Bowl.

(AP) - Sunday night’s Super Bowl and Bad Bunny fell short of setting records for most watched U.S. broadcast and halftime show. Seattle’s 29-13 victory over New England averaged 124.9 million viewers ...

As athletes all over the world gear up for the XXV Winter Olympics, NBC's role in bringing the Games to audiences remains one of the most defining chapters in sports television. From the radio era to ...

The first-to-market advantage is built right into the name: the National Broadcasting Company. NBC was created a century ago amid the maelstrom of a mid-1920s gold rush that emerged around the cutting ...